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Maakshi

BrandingGraphic DesignPhotographyProduction

Fashion

Maakshi is an Indian bridal wear and trousseau brand specializing in personalization and customization. Our vision for the brand’s visual identity was to stay deeply rooted in Indian traditions while maintaining a balance of glamour and royal richness, reflecting the brand’s essence of bold beauty and luxury.

For the colour palette, we chose deep red, beige, and purple-colours that symbolize boldness, beauty, and richness. These shades not only resonate with the brand’s identity of elegance and sophistication but also evoke the grandeur of Indian bridal traditions. The combination creates a perfect balance between striking vibrancy and regal luxury.

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The designs for Maakshi were thoughtfully crafted to reflect the brand’s royal, bold identity. With well-planned, themed visuals representing each collection, every piece captured the essence of elegance and personalization, offering a visual narrative that aligned with the brand’s luxurious, yet deeply cultural, roots.

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